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Email communication with your clients is a powerful way to represent yourself and your business. With many travel advisors I’ve worked with, it’s  everything, as you may not even meet them in person if you are a home-based advisor or working with clients across the country. At VAX, we know the impact of email and want to offer you options that can step up your game and put your best foot forward!

Hopefully you are already aware of the option to add your agency logo on your emails. It’s a great way to promote and keep your brand in the forefront of your clients’ mind when you are sending emails from VAX. The logo can be included for sales emails, promotions, offers, e-itineraries, e-confirmations, and travel itineraries. A logo can be added for an entire agency or it can be individualized to your own business under an agency. You just need your Site Manager to submit it for you. Learn more here – Use Your Agency Logo.

As you work with your clients to determine the vacation experience they are looking for, it is often helpful to send them a few links to the hotel profiles you find on VAX. These links can be easily sent in the Sales Email. This email is another example of how we do the marketing for you, saving you time and improving your efficiency. In this email, you can include up to 6 resorts/room categories, 3 car options and 6 features/excursions. This is a fabulous way to entice your clients without sending them to the resort website. We want them coming back to you!

When you send your Itinerary and Confirmation emails, you will now see the Hotel and Feature profile links as well. That offers more power to those emails allowing your clients to be able to view the links and keep the excitement growing for their upcoming vacation.

How do VAX emails impact your business?


About the Author

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Beth Kitzman is the business development manager for Trisept Solutions' Agency Channel for VAX VacationAccess. Beth focuses on nurturing business relationships and finding exciting, unique ways for VAX to support travel agencies. With over 20 years of experience in the travel industry, beginning with Walt Disney World then working for airlines and now focusing on travel technology, Beth loves using her education degree to find ways to educate and empower travel agents to grow their leisure travel business.


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