Honeymoons, golf getaways, multigenerational family vacations – there are several different niches advisors can choose to specialize in during their career. One of the most popular areas of travel, and one that continues to grow, is destination weddings.
There are a lot of moving parts when it comes to booking destination weddings. We understand it's not the easiest segment to get into as a travel advisor, but we wanted to learn more about what specific struggles you have. A recent VAX survey asked, “What is your biggest obstacle when selling destination weddings?”
Four of the responses were “finding the right venue” (8.02%), “communication with venue/brands” (13.58%), “customizing package options” (11.73%) and “other” (4.32%). However, the response that got the most attention at 62% was “finding clients.”
What is your biggest obstacle when selling destination weddings?
With the struggle of finding clients taking the lead by a mile, the first two weeks of VAX’s destination wedding campaign have been dedicated to helping you drum up destination wedding clients. From event ideas to marketing tips, you’re sure to find something new to implement in your own business.
Plus, you’ll also find a list of featured offers from a variety of brand partners, a guide to selling destination weddings and helpful tips on where to find resort contacts, wedding package information and venue availability.
Head over to VAX’s wedding page to dive into some potential ways you can acquire new business in the wedding department. Keep in mind this content will be refreshed every two weeks from October 2, 2023, through November 12, 2023, so be sure to continue checking back to see what’s new.
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